ABOUT
Clarity, When it Matters Most.
We bring structure and execution to complex product journeys — when progress stalls and the path forward isn’t clear.
OUR WHY
We kept seeing the same problem — strong ideas facing complex realities, and teams stretched too thin to carry them through.
That’s where Pulsar comes in.
Structure and momentum for complex work in motion
Let’s TalkPulsar works where most teams slow down — in the middle of complex product journeys, where clarity is low and pressure is high.
Like its name, we cut through the noise — bringing structure, momentum, and execution to in-progress work.
We combine disciplined project management with strong cross-functional leadership to help teams move faster and deliver work that performs in the real world — from manufacturing through launch and beyond.
Product & Commercialization
Alicia Tejada
15+ years across CPG, food & beverage, and infant and family wellness. Industrial engineer and marketer, she leads complex product development and commercialization from manufacturing and compliance through market entry — bringing structure and execution to lean, high-pressure teams.
Data & Execution
Guillermo Fernández
10+ years leading complex, high-impact initiatives across healthcare, public programs, and technology. With a foundation in data analysis and programming, he drives structured, data-driven execution — aligning cross-functional teams and navigating technical and organizational complexity.
A Flexible Model for Complex Work
ServicesPulsar operates as a flexible, network-driven consultancy — bringing together the right specialists for each engagement.
From food scientists and engineers to designers and manufacturing partners, we assemble teams based on the needs of the product, not a fixed structure.
This allows us to deliver depth and expertise without unnecessary overhead — moving faster and staying focused on execution.
Let’s Work Together
Tell us about your product idea, packaging challenge, or U.S. expansion goal — we'd love to help.
Let's Talk